Why Google's Recent Changes Will Change the Way You Analyze Your Web Site's Performance
Google and other major search engines have made significant changes to the way they display search results, providing users with more personalized information than ever before. As a result, determining the competitiveness of your Web site will need to go beyond looking at the first search engine result page. More qualified visitors will come to your electronic front door, resulting in more business for your firm.
This complimentary, one-hour online event will answer the following questions and more:
- Will Google's changing result pages affect the performance of your Web site?
- Does the integration of video, news and blogs change the way consumers find your site?
- How can you take advantage of inclusion in local results?
We have two highly qualified speakers prepared to help us understand how your firm's web site may be affected in its quest to attract potential clients, and what opportunities may lie ahead.
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Stewart Greenberg
Partner, Greenberg & Stone, P.A.
Stewart G. Greenberg specializes in personal injury, wrongful death, products liability, medical malpractice litigation and complex commercial litigation. Mr. Greenberg has been recognized by Who's Who in American Law, Millennium Edition. Mr. Greenberg is a member of the Florida Justice Association; American Association for Justice; the American Bar Association; The Dade County Bar Association; The Million Dollar Advocate Forum and the New York State Trial Lawyers Association.
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Christy Arneson-Jones
SEM Specialist, Findlaw, a Thomson Reuters business
www.lawyermarketing.com
Christy Arneson Jones is a Search Engine Marketing Consultant with FindLaw. With years of online marketing experience, her areas of expertise include SEO, Web Usability, analytics, and writing for the Web. Christy attended the University of Minnesota, obtaining a degree in English, and a certification in Web design. Her professional affiliations include SEMPO (Search Engine Marketing Professional Organization) and MIMA (Minnesota Interactive Marketing Association).
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